A weekly feature via tagged tweets
How big brands are harnessing the power of content management Content management tools: Used by: The Los Angeles Times, , Al Jazeera, The Washington Post, Cisco, and more. Why it's great: Most users (journalists and non-media people) find that the site allows them to easily tell stories using social media. The founder of has it right: We have so many live streams now that we are almost overwhelmed. This is where you step in and save the day.
While users may be satisfied with the free plan, serious users moible number data and media heavyweights may want to experience a huge difference in their content curation efforts with a subscription. Case: The Los Angeles Times is a big fan. Like media giant Al Jazeera, the Los Angeles Times uses it to engage viewers and share stories from around the world. One of their most high-profile efforts includes having their Daily Dish food blog curate delicious meals for readers.
In turn, they collect the information and share it as , where the results are imported. Case: journalists are no strangers to using and in their daily reporting. Andy Carvin is a senior strategist there, which he uses as part of the newsgathering process to gather information on a variety of topics, including the famous issue of the Arab uprisings. He then pieces together the latest information into breaking news, much to the delight of his followers (and employers!) indeed. Case in point: Al Jazeera is famous for this. |