The using a practical example

longer have to check your campaigns every day to make sure the costs are not too high or to see if the engagement rate is right, now you can simply create rules. For example, if you notice high fluctuations in the costs per action, manual checking with an Excel table and calendar would be very time-consuming. Wouldn't it be better if you could automate the entire process? That is possible. Go to Ads Manager and click “Create New Rule” from the “Rules” drop-down menu. pasted image Here you can make various settings.

Pasted image For example, you could limit the frequency of your ads. pasted image Does the campaign cost too much money? Then you can limit your budget. pasted image I would like to show philippines photo editor you . Just remember that you can set your own rules as you wish. You can also set up as many rules as you want. Here's a rule I use often: pasted image Conditions are triggers. When a condition is met — in my case, if the CPC increases by over cents — an activity is triggered. In my case the daily budget is increased by %. These rules will then be applied to all active ad groups. Here is a quick summary: If my CPC increases.

       

More than cents, I want my daily budget for all active ad groups to increase by %. Understood? You can create different rules to automate almost all aspects of your advertising campaign. Thanks to this function, you can acquire new customers and optimize campaigns without having to do anything yourself. You just have to set a few rules and then you can sit back and relax. Conclusion Facebook advertising platform is one of the best platforms for online advertising. You can reach a very large target group because Facebook has two billion users. Facebook also has numerous audience targeting features to help you target your ideal customer. Due to these numerous functions and the large number of users.